Marlette Funding, a fintech company “on a mission to find better ways to make money accessible to help people achieve their goals and enjoy life,” is launching a new credit card program in 2021. The company is behind the popular BestEgg.com and will use that lending platform to serve its customer base better.
Marlette and Best Egg to Launch Credit Card
Best Egg is a consumer lending platform that provides access to secured loan products for people with subprime credit scores. The Best Egg platform was launched in 2014 with Cross River Bank, a New Jersey-based financial institution that helps produce a credit card product through Upgrade: the Upgrade Visa with Cash Rewards credit card. Cross River Bank also provides the financial backing for pay-over-time services, such as Affirm.
Best Egg Partnering with Visa and First Bank & Trust
However, the new credit card, a credit builder card, will not use Cross River Bank as its issuing bank. Instead, the new card will partner with First Bank & Trust, issuer of the popular Mercury Mastercard.
The new Best Egg credit card will utilize the Visa payment network. Visa is the largest payment network globally, with 40 million merchants in more than 200 countries accepting Visa credit cards. Visa also offers various protections, including Roadside Dispatch, Zero Fraud Liability, and more.
“Customer-Centric Products” for Consumers to Accomplish Their Goals
In a press release accompanying the news, Marlette and Best Egg executives hailed the news of the new credit card program and the prospects it offers to consumers with subprime credit scores:
“These companies are tremendous partners who are working with us to enable the frictionless customer experience Best Egg is known to deliver,” said Trevor Carone, General Manager of the Credit Card program. “They each offer market-leading capabilities…which were important factors in making our selection.”
“We viewed 2020 as a year to make significant investments to expand our products and features so a broader group of consumers get access to money during more difficult times,” says Jeffrey Meiler, CEO of Marlette Funding. “Our executives and employees have an extensive background in credit cards and have developed a robust online customer research community called ‘The Nest’ to create customer-centric products for consumers to accomplish their goals.”
Related Article: The Best Fintech Credit Cards of 2020
Featured photo by Shopify Partners / Burst
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